How’d you like to have this superpower?

Hey. You know what? Online business is hard. Certainly harder than when I started in 2005. But it CAN be made easier with a superpower. EVERYTHING gets easier with a superpower, believe me. 🙂 Everything I’ve done in these 11 years, from ebooks to product launches to memberships to joint ventures… Only ONE thing never […]

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He thought I’d just gloss it over (ha!)

Hey there! Over the summer I had one particular Copywriting Mentorship participant who apparently wasn’t quite convinced it would make a real difference for him. On our first call, I quickly picked up how he was a little reticent. He let me speak and comment on his copy, but wouldn’t really get involved at first. This […]

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