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  1. Trends

Outrageous Marketing Works… Up To A Point

It is true that having a bit of an outrageous angle to your marketing can work wonders in getting attention. It can make you stand out from a sea of me-too marketing, lukewarm offers and overcrowded markets. However, too much of a good thing can be detrimental too. Take this Lithuanian ad for a mine
Written by Juho Tunkelo March 17, 2012March 17, 2012
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  1. Internet Marketing
  2. Trends

Fashion Industry Continues To Rush Online

I’ve said it a few times before, and I’ll say it again: if you want to see where the masses are going, keep a keen eye on the fashion industry. Because they not only define the trends, they also tend to pick up on trends affecting their business much faster than many others. Case in
Written by Juho Tunkelo March 13, 2012March 13, 2012
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  1. Lifestyle
  2. Philosophy

Honor the Law Of Exposure

Ever wonder how your life ended up the way it is now? Ever feel like ‘this is it’ and you couldn’t change the course of your life if you tried – at least not very significantly? Even sometimes feel helpless at times over ‘the forces at work’ in your life, making i
Written by Juho Tunkelo March 8, 2012March 9, 2012
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  1. Copywriting
  2. Trends

41 Megapixels Of Hope Marketing

It happened again, and I couldn’t possibly let this one go by. Nokia just came out with yet another innovation that SHOULD be market making – and I do hope it will be –  if they just get the marketing right. Judging by the launch though, looks as though the huge promise is not get
Written by Juho Tunkelo February 29, 2012February 29, 2012
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  1. Trends

All Roads Lead To The iPad…

Just in time before the iPad 3 rumor mill reaches fever pitch… let’s take a look at something practical. Something that works regardless of your iPad version. This quickie post points to two trends unlikely to quiet down any time soon: Content delivered and consumed via tablets; i.e. iPa
Written by Juho Tunkelo February 14, 2012February 14, 2012
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