Copywriting Common Mistakes of The Rookie Copywriter Alright, alright. I’ve seen enough valiant attempts by newbie copywriters to make me both proud and cringe in (not-so) secret. 🙂 You see, it’s not always pretty when you’re still learning the ropes. It’s totally normal. In fact, it’s often STILL not pretty when you g Written by Juho Tunkelo December 4, 2014December 15, 2017 Saving Bookmark this article Bookmarked
Copywriting Give Them What They Want, Then What They Need Here’s an important topic to consider, especially when selling or writing copy to corporates. Sometimes you have to temper the instinct to go for the jugular… and give your prospects what they want and expect first. After that, the road may be considerably smoother. Written by Juho Tunkelo October 25, 2014October 25, 2014 Saving Bookmark this article Bookmarked
Copywriting The Copyist September-October Issue Hey! September came and went, and no newsletter? I know. We’re all super busy, yadda yadda. But I know you’re waiting for it, so I cut this issue a little shorter than usual just to get it out to you. I’m sure you’ll like it – tips upon tips this time. And oh yeah, some Written by Juho Tunkelo October 11, 2014October 11, 2014 Saving Bookmark this article Bookmarked
Copywriting NEW Copywriting and Persuasion Insights (Free For Now) Hey there. In the coming months, I aim to bump up my efforts to teach copywriting and other moneymaking fine arts to those interested in such things. As a small part of that, I’ve revitalized my monthly value newsletter in PDF form (this latest one is 33MB). Free of charge (for now). If you Written by Juho Tunkelo August 22, 2014August 22, 2014 Saving Bookmark this article Bookmarked
Conversion Copywriting How to Avoid the Marketer’s Tactical Trap You know how every marketer worth their salt likes to pin everything on the fine art of testing, right? The battle-cry of the seasoned marketer: “How do we know what ultimately works? We test, we test, we test!” That’s all fine and good, of course. Ultimately that is how you find w Written by Juho Tunkelo March 17, 2014March 17, 2014 Saving Bookmark this article Bookmarked