Copywriting Persuasion Carcast: Got a Mental Model of Your Ideal Client? So what’s the deep… deep… DEEP undercover way to “get to your customer”? To almost read their mind, and have them know that we have their dream solution? ‘ Well, deep mental modeling is where it’s at! Have you created yours yet…? Stirred some thoughts? Written by Juho Tunkelo September 19, 2021September 19, 2021
Copywriting Internet Marketing Success The Invisible Work in Copywriting If you missed my recent post about the ‘Invisible Work’ and how it helps you charge more for your services, you can check it out here so you know what this whole concept is about. So in a nutshell, we’re talking about the value of showcasing the things you do that people don’t kn Written by Juho Tunkelo September 13, 2021September 13, 2021
Copywriting CarCast Returns: Build That Vault! Hey! It’s time for the triumphant return of the CarCast. New car, who dis? ? I have a few fiery things to say about the state of marketing today, and well, a few other things… here’s the throat clearing part, so let’s go! Stirred a thought or two? Leave a comment here, or on Written by Juho Tunkelo September 1, 2021September 1, 2021
Copywriting Success Always Tell The Whole Story! Social media seduces you to publish snippets only. But what if the snippets don’t do the job? What if it’s the long form that moves the needle and ultimately makes all of the sales? You gotta get into the habit of telling the Whole Story! So let’s go, another copy rant awaits̷ Written by Juho Tunkelo July 5, 2020July 5, 2020
Copywriting Why Budding Copywriters Get Stuck (And How to Escape the Funk) So you always wanted to become a copywriter. Why not, right? All those promises of a great career filled with quick influxes of riches, promotion after promotion… just by writing a few simple words here and there. Yeah? So you read a few books, take some courses, maybe even get your ass to som Written by Juho Tunkelo June 6, 2020June 6, 2020
