Always Tell The Whole Story!
Social media seduces you to publish snippets only. But what if the snippets don’t do the job? What if it’s the long form that moves
I double dare you...
Unicorns May Be Unique – But Why Should You Even Try To Be?
For some ungodly reason, a lot of amateur marketers think ‘being unique’ or even worse ‘looking unique’ is the all-important shortcut to more sales. (Hint:
I double dare you...Why Budding Copywriters Get Stuck (And How to Escape the Funk)
So you always wanted to become a copywriter. Why not, right? All those promises of a great career filled with quick influxes of riches, promotion
I double dare you...What’s It Like Being My Copywriting Protegé, Anyway?
Hey! So how’ve you been anyway? Wild times huh. I just put together this video for you, in which I’ll have a few words with
I double dare you...Why The Longest Focus Wins!
Here’s another ‘unsuspected secret’ that only the people ‘in it’ know for sure… That is, those who are able to stay focused the longest WIN!
I double dare you...