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  1. Conversion

What Is Conversion Optimization, REALLY?

Hey! Time for some Friday sentiment. 🙂 A quick podcast I recorded on my way back from a meeting that triggered something… Press play and check it out: If you want to see more about the topic, just go here.
Written by Juho Tunkelo February 21, 2014February 21, 2014
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  1. Copywriting
  2. Success

The Time I Got Through to The Vatican

Hi! Here’s the story of how I got through to the Vatican at their most hectic time in modern history… Major takeaways: You can contact ANYONE in the world – celebrities, CEOs, heads of state… – barriers don’t exist when you know how Always TAILOR your message to t
Written by Juho Tunkelo February 20, 2014February 20, 2014
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  1. Copywriting

Why Facebook Is Blue (And A Tiny Bit Red)

The following is an excerpt of a so-far unfinished book/report of mine called The Visuals of Sales. I may actually release it some time, but for now feast your eyes on this: Which Colors Matter In Getting A Sale Or A Conversion The proper use of color in copy is a really, really underrated art. Whe
Written by Juho Tunkelo February 18, 2014July 22, 2014
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  1. Conversion

How to Reduce Your Bounce Rate

Morning! It’s a common complaint for online business owners after going through some of their analytics: “What is all this high bounce rate nonsense! How do I fix this?” While there is no simple answer to this, I will attempt to give a generic answer that should help you with this.
Written by Juho Tunkelo February 17, 2014February 17, 2014
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  1. Conversion

How to Improve Payment Conversion

Morning! Improving sales conversion is one thing, but improving payment conversion is often overlooked. So here’s a quick One-Two punch of a tip for you, on this topic. Go get your customers over that final hurdle:
Written by Juho Tunkelo February 13, 2014February 13, 2014
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