Copywriting The Return of Long Form Copy So… everyone just LOOOVESÂ to complain about long copy, right? “Nobody, I mean NOBODY has the time to read it” “Nobody cares to stop for that long during their busy day” “I’d fall asleep half way through if I tried, ha ha…” EXCEPT… When you Written by Juho Tunkelo June 13, 2017June 13, 2017 Saving Bookmark this article Bookmarked
Copywriting Trends CarCast: Humor In Advertising Hey! Humor is a pretty edgy but dangerous thing to use in advertising… or is it? I wanted to share something I saw while I was in London recently. Press play and check it out… Written by Juho Tunkelo October 4, 2013October 4, 2013 Saving Bookmark this article Bookmarked
Trends Outrageous Marketing Works… Up To A Point It is true that having a bit of an outrageous angle to your marketing can work wonders in getting attention. It can make you stand out from a sea of me-too marketing, lukewarm offers and overcrowded markets. However, too much of a good thing can be detrimental too. Take this Lithuanian ad for a mine Written by Juho Tunkelo March 17, 2012March 17, 2012 Saving Bookmark this article Bookmarked
Internet Marketing Trends A Web Poster… Of Course! It’s been a long time since I’ve seen something truly innovative in online promotion. I mean, of course there’s little twists here and there every day in the processes we all know and use, but a long time since anything made me go… aaaah, okay! And it doesn’t have to be Written by Juho Tunkelo December 10, 2008December 13, 2008 Saving Bookmark this article Bookmarked
Trends Speaking of Tennis… This one’s just for fun. A GREAT Lacoste ad by the people at AKAMA Studio. Reinventing the game of tennis, etc. etc. UPDATE: They blocked the embed option (WHY, for the love of…) so here’s the direct link instead. Cheers to Z-Generation for the tip. Written by Juho Tunkelo May 23, 2008June 6, 2008 Saving Bookmark this article Bookmarked
