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Venice Masters
Hey! It’s been a few weeks now, but I wanted to relay a few things from the Venice Marketing Summit for you guys to munch on. I have to say, the quality of information presented actually exceeded my expectations, and that doesn’t happen often. That’s all folks. See you at the next one!
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Want Someone to Promote for You? Here’s How
So, my friend! If you’re in the position of having a list, you have an audience, and a voice, and some semblance of success… You’re going to be approached for JV’s, affiliate promotions and product launches all the time. So here’s the 5-part formula for you: Make It Easy For Me Create an account for […]
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The Peace of Mind Formula for Marketers
Now what’s the most common dilemma I hear from my copywriting students? Is it that it’s hard to nail down a compelling story? Nope. Is it that coming up with a curiosity generating headline is hard? Nope. Is it that writing the close is difficult and feels icky, perhaps? Again, nope. So what is it? […]
I dare you to continue...CarCast – When Snafus Happen
Hey! It’s been waaaaay long since my last CarCast.. or any kind of video at all. Sorry about that. Even this one’s been kicking around for a while until I finally got around to publishing it. I’ll explain more soon, but for now see this one if you’ve EVER come across a tight spot in […]
I dare you to continue...CarCast – Hitting The Sweet Spot!
There’s this concept in tennis I’ve found very useful in business, as well. In fact, if you’ve been with me a long time you may remember I once wrote a report called the Sweet Spot Report. 😉 Incidentally, it also carried some of the best copy I wrote in… 2008, I think. How about this […]
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