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Why Facebook Is Blue (And A Tiny Bit Red)

The following is an excerpt of a so-far unfinished book/report of mine called The Visuals of Sales. I may actually release it some time, but for now feast your eyes on this: Which Colors Matter In Getting A Sale Or A Conversion The proper use of color in copy is a really, really underrated art. Whe
Written by Juho Tunkelo February 18, 2014July 22, 2014
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  1. Conversion

Are You Split Testing Visual Hierarchy?

Hey! Do you know what Visual Hierarchy means? NO? Then press play and listen to this quick primer into the subject, using Amazon.com as an example. Yes again Amazon gets the honors, and there’s a good reason for that. See in the picture below how Amazon’s order form is currently changing…
Written by Juho Tunkelo December 27, 2013December 27, 2013
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