Copywriting Three Surprising Traits of Super Successful Copywriters Let’s look at three surprising traits of truly successful copywriters (and all marketers really, let’s be honest). If you look at some of the newcomer, mostly junior copywriters around talking about their work you’d think the whole profession is all about just “being awesome”. Or a Written by Juho Tunkelo June 26, 2019June 26, 2019 Saving Bookmark this article Bookmarked
Copywriting Success Why Great Copywriters Inevitably Become Cranky Alright so… there IS a reason all those copy legends are a bit on the cranky side. Curmudgeonly, even. Or something to that effect. You know, “No BS Dan Kennedy”, “No Sex Gary” (heh I doubt that), et cetera. And there’s a deeper reason to that, even though you mi Written by Juho Tunkelo June 6, 2019June 6, 2019 Saving Bookmark this article Bookmarked
Copywriting Success CarCast: High Value Coaching CarCast time! 😀 This one got sparked while on the road, fresh off the phone without some fellow coaches and mentors in the online business space. Press play and follow along: Comments? Sound off below or get in touch! PS. If you’re interested in dramatically improving your copywritin Written by Juho Tunkelo May 12, 2019September 13, 2021 Saving Bookmark this article Bookmarked
Copywriting All Copy Does NOT Need to Be Turbo Charged Some “fresh” (a.k.a. newbie) copywriters seem to think “business opportunity” copy is the ONLY kind there is… Possibly because it’s the only kind they’ve seen, and it’s where they model from (sadly, it’s also where they get their misunderstandings from). Written by Juho Tunkelo January 15, 2019November 9, 2021 Saving Bookmark this article Bookmarked
Copywriting The Three Beliefs You Need To Make A Sale Have you heard these statements before: “Sales is a transfer of belief” or… “Sales is a transfer of certainty” Well, the people saying that are… not wrong! But as a copywriter, I tend to look at it as a three-part deal. Press play to hear my take on this… Written by Juho Tunkelo May 31, 2018May 31, 2018 Saving Bookmark this article Bookmarked
