Juho Tunkelo

Author Archives: Juho Tunkelo

Link to A Behemoth

“Nobody ever got fired for buying IBM” I’m sure you’ve heard of that… and it’s not even that true anymore these days. Even so, the fact is if you’ve done business with a huge company of some repute… that goes a long way towards establishing your reputation. After all, if Coca-Cola or Target of Daimler-Benz […]

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Deal Making Basics for Aspiring Copywriters

Hey there. Once in a while an aspiring freelance copywriter comes along and asks for advice: How to close some of those elusive, high paying, credibility boosting copywriting deals. Here’s my usual advice, condensed into four important basic points. 1. Never… EVER give a quote right off the bat! This is a rookie mistake… and […]

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