Copywriting Why You Should Put Short Copy To The Test I know. I’ve been preaching long copy for as long as I’ve been a copywriter. In fact, I continue to do so. There’s nothing quite like having the FULL effect of a well-flowing, mesmerizing sales pitch run before your eyes and take full effect. Whether that’s print, email, vide Written by Juho Tunkelo July 28, 2013July 28, 2013 Saving Bookmark this article Bookmarked
Copywriting The Phantom of Writer’s Block: What It Really Is… I LOVE to research. I LOVE to write. I LOVE to style and deliver the final piece. But I LOATHE… to start writing. That’s my cryptonite. And so it is for many writers out there who THINK they have writer’s block. I lot of people think they’re blocked but they just haven’t ST Written by Juho Tunkelo July 24, 2013July 24, 2013 Saving Bookmark this article Bookmarked
Copywriting A Six Second Copywriting Tip! Only half serious here but has a grain of truth in it, dontcha think. Keep going and don’t stop for any excuse! If you can’t hear the audio, move your mouse on top of the video to see the audio controls. PS. Absolutely NO grooming added! 😉 Written by Juho Tunkelo July 23, 2013July 23, 2013 Saving Bookmark this article Bookmarked
Copywriting The What If… Headline Writing Formula Hey dude / Jude! Today I wanted to bring up a common topic in copywriting – everything starts with that headline. But what do you need to actually do within that short space of max. 10-20 words?! This is a huge topic but for today’s purpose I’ll venture to say two things: Communica Written by Juho Tunkelo July 22, 2013July 22, 2013 Saving Bookmark this article Bookmarked
Copywriting Success How to Use Positive Expectation to Create Great Content Hey! So this morning on my walk by the sea… …I thought a bit about content creation and why it’s so difficult for a lot of people. It’s also personally pressing as I’m in the middle of writing a book… I came up with some practical answers that may well help you! P Written by Juho Tunkelo July 13, 2013July 13, 2013 Saving Bookmark this article Bookmarked
