Copywriting Trends The Persuasive Power of Personalization I have a confession to make. At 39 years of age, there are moments when I’m starting to feel really, REALLY old. Those moments don’t come often, but when they do… hoo boy. 🙂 (Fortunately, the human mind keeps pushing the definition of ‘old’ at least 10 years ahead fr Written by Juho Tunkelo May 4, 2010May 4, 2010 Saving Bookmark this article Bookmarked
Copywriting Lifestyle Get Up And Write Something It’s pretty funny. I’ve been staring at this screen for about 30 minutes, knowing what I wanted to write, but not able to actually pick it up and begin. That’s actually what I wanted to write you about, anyway. What prevents most of us from getting any writing down, even and especi Written by Juho Tunkelo May 1, 2010April 24, 2011 Saving Bookmark this article Bookmarked
Copywriting Internet Marketing Hidden Buyer’s Motivators Recently, I was fortunate to take a comprehensive behavioral test with a prestigious training institute. It was designed to pinpoint my strengths, weaknesses and other insights into how I work best. photo credit: myuibe Instead of divulging those particular secrets about myself, I want to tell you a Written by Juho Tunkelo April 23, 2010April 23, 2010 Saving Bookmark this article Bookmarked
Copywriting Internet Marketing The Underpants Gnomes Theory Of Marketing Lately, I’ve been noticing an unsettling trend in the Internet Marketing community. Many otherwise smart marketers have become enamored with the so-called Underpants Gnomes Theory Of Marketing. I know, it’s shocking, so we have no choice but to dig into this! The theory goes something li Written by Juho Tunkelo March 9, 2010May 24, 2010 Saving Bookmark this article Bookmarked
Copywriting Eight Great Cures for Copywriter’s Block We’ve all been there, right? Whether you’re a copywriter yourself or a business owner needing to write copy for yourself from time to time, you’ve been there. Your mind is racing with ideas when you’re not writing… but when you sit down, suddenly you just go straight to Written by Juho Tunkelo January 3, 2010January 3, 2010 Saving Bookmark this article Bookmarked