Copywriting Internet Marketing Success The Peace of Mind Formula for Marketers Now what’s the most common dilemma I hear from my copywriting students? Is it that it’s hard to nail down a compelling story? Nope. Is it that coming up with a curiosity generating headline is hard? Nope. Is it that writing the close is difficult and feels icky, perhaps? Again, nope. Written by Juho Tunkelo April 16, 2018April 16, 2018 Saving Bookmark this article Bookmarked
Copywriting When Did You Last Get Your Sales Copy Tuned Up? It’s one of those things – you may not notice until it’s too late and you’ve tried everything else. You may have run the same ineffective or semi effective copy on your web site, emails and everywhere… and one day you wake and wonder why the sales isn’t pouring in Written by Juho Tunkelo October 2, 2017October 2, 2017 Saving Bookmark this article Bookmarked
Copywriting Internet Marketing CarCast – Hitting The Sweet Spot! There’s this concept in tennis I’ve found very useful in business, as well. In fact, if you’ve been with me a long time you may remember I once wrote a report called the Sweet Spot Report. 😉 Incidentally, it also carried some of the best copy I wrote in… 2008, I think. How Written by Juho Tunkelo July 26, 2017July 26, 2017 Saving Bookmark this article Bookmarked
Copywriting The Return of Long Form Copy So… everyone just LOOOVES to complain about long copy, right? “Nobody, I mean NOBODY has the time to read it” “Nobody cares to stop for that long during their busy day” “I’d fall asleep half way through if I tried, ha ha…” EXCEPT… When you Written by Juho Tunkelo June 13, 2017June 13, 2017 Saving Bookmark this article Bookmarked
Copywriting How It Clicked For Me: Writing Copy That Sells Anything So here’s a short version of my journey: how I ‘got it’. A.k.a. how to write copy that sells anything. I don’t talk about my journey as much as I perhaps should, but since people keep asking me, I’m starting to concede there could be some value to it. First off… I dove head Written by Juho Tunkelo June 12, 2017June 12, 2017 Saving Bookmark this article Bookmarked