Persuasion Can Great Marketing Redeem A Bad Product? I hear these ‘armchair marketer’ comments from time to time. “The marketing on that product launch was SO good the product could have been anything at all and people would have still bought it…” or… “That Mission Impossible movie could have had Tom Cruise Written by Juho Tunkelo July 16, 2014July 17, 2014 Saving Bookmark this article Bookmarked
Persuasion Trends First Get Attention – Then Shock & Awe You wouldn’t be much surprised to find Richard Branson as one of the backers of this new money transfer startup… would you? Nor would you walk past these bus stops without at least chuckling to yourself, would you… But would you go THIS far in your marketing? A guerrilla campaign Written by Juho Tunkelo July 11, 2014July 11, 2014 Saving Bookmark this article Bookmarked
Persuasion How to Create Fascination Through Video Check this out. Here’s another masterpiece by Keith Loutit, the TiltShift Video guy: Small Worlds Project: The Thames. Pause while a clip is playing to share it. Tilt Shift Video by Keith Loutit | Twitter | Facebook Show something familiar in a different light. People cannot look away becaus Written by Juho Tunkelo April 28, 2014April 28, 2014 Saving Bookmark this article Bookmarked
