Conversion Is Facebook’s Clickbait Ban A Bad Thing? So, Facebook dropped the hammer on the clickbait artists. Read here if you haven’t yet. In short: this is a GOOD thing. To quote Facebook directly: “Click-baiting” is when a publisher posts a link with a headline that encourages people to click to see more, without telling them much in Written by Juho Tunkelo August 26, 2014August 26, 2014 Saving Bookmark this article Bookmarked
Conversion Internet Marketing What Is Even More Important Than Conversion? Press play and find out! So to recap: PRODUCTIZATION CONVERSION RETENTION …in no order of particular importance, HOWEVER… Product tends to be the overlooked one, believe it or not. In truth, you need all three. Which one are you overlooking the most? Sound off below! Written by Juho Tunkelo May 26, 2014May 26, 2014 Saving Bookmark this article Bookmarked
Conversion What Happens After Thank You? Yes my friend, I know.. EVERYONE uses Amazon.com for their case studies and whatnot. But this is too good to pass by. A couple of days ago, I made a routine purchase on Amazon.com. A few physical books for a change, I almost always go for the Kindle ones. Anyway. After I got to the Written by Juho Tunkelo May 13, 2014May 13, 2014 Saving Bookmark this article Bookmarked
Conversion Conversion Is A Process… Not An Event! So! Back to nature it is. 🙂 For a few moments anyway, to ramble on the foundations of conversion and how you should think of it. Press play and get into it: So what is the Mental Map your conversion strategy guides your customers through? Don’t have one? Let’s get started… Lea Written by Juho Tunkelo May 4, 2014May 4, 2014 Saving Bookmark this article Bookmarked
Conversion Conversion Corner: Always Check All The Angles! Hey. Not too long ago, I’d successfully run yet another high-profile conversion test on a rather popular e-commerce site. The hypothesis was clear and expectations high: change major elements on the front page, expecting at least a 10% overall lift. An increase of few hundred grand in annual s Written by Juho Tunkelo April 14, 2014February 5, 2016 Saving Bookmark this article Bookmarked
