Copywriting The What If… Headline Writing Formula Hey dude / Jude! Today I wanted to bring up a common topic in copywriting – everything starts with that headline. But what do you need to actually do within that short space of max. 10-20 words?! This is a huge topic but for today’s purpose I’ll venture to say two things: Communica Written by Juho Tunkelo July 22, 2013July 22, 2013 Saving Bookmark this article Bookmarked
Conversion Conversion Tip: Role Play Your Prospect Hey! Here’s another quickie podcast, prompted by a renewed website that forgot to cater to first-time visitors. See if you might have the same problem… Go on, do the exercise and see if you come clean! 🙂 See yah! -Juho Written by Juho Tunkelo July 18, 2013July 18, 2013 Saving Bookmark this article Bookmarked
Copywriting Success How to Use Positive Expectation to Create Great Content Hey! So this morning on my walk by the sea… …I thought a bit about content creation and why it’s so difficult for a lot of people. It’s also personally pressing as I’m in the middle of writing a book… I came up with some practical answers that may well help you! P Written by Juho Tunkelo July 13, 2013July 13, 2013 Saving Bookmark this article Bookmarked
Copywriting How to Become an Online Copywriter in 2013 Hey! I got an interesting question asked today, and I thought you might be interested too. That question is: “How do I go about becoming a copywriter for the internet in 2013?” Online copywriting today is less about sales letters, and more about landing pages, product descriptions, conve Written by Juho Tunkelo July 10, 2013July 10, 2013 Saving Bookmark this article Bookmarked
Copywriting The Ultimate Copywriting Reading List For Beginners I get asked about this question so often it’s time to come up with an answer: If you were to start copywriting today, which books would you get and devour first? The answer is not simple, there are so many great ones including all the classics. But I think this list covers a practical array Written by Juho Tunkelo April 8, 2013September 18, 2022 Saving Bookmark this article Bookmarked