Conversion Check Your Funnel’s Sales Temperature… Hot Or Not? So here’s a topic that doesn’t get nearly the play it should be getting. And it’s pretty common sense too, right? People enter your funnel with a high ‘sales temperature’ a.k.a. predilection to buy… And yet by the time they get to the end of your funnel… tra Written by Juho Tunkelo October 2, 2017October 2, 2017 Saving Bookmark this article Bookmarked
Conversion Even Newspapers Split Test… And Why Is It You Don’t? Have you noticed that in recent years, even the newspapers and magazines have had to resort to split testing… to figure out what their readers REALLY respond to? It’s true. I’ve seen several high profile magazines send out different editions of the same issue, only with a different Written by Juho Tunkelo July 25, 2015July 25, 2015 Saving Bookmark this article Bookmarked
Conversion Conversion Optimization in a Parallel Universe What to do when setting up a conversion test is too complicated? And what does Steve Jobs have to do with it? Get a load of this… Go find out more about conversion optimization on this page. Written by Juho Tunkelo February 11, 2015February 11, 2015 Saving Bookmark this article Bookmarked
Conversion What Happens After Thank You? Yes my friend, I know.. EVERYONE uses Amazon.com for their case studies and whatnot. But this is too good to pass by. A couple of days ago, I made a routine purchase on Amazon.com. A few physical books for a change, I almost always go for the Kindle ones. Anyway. After I got to the Written by Juho Tunkelo May 13, 2014May 13, 2014 Saving Bookmark this article Bookmarked
Conversion Conversion Is A Process… Not An Event! So! Back to nature it is. 🙂 For a few moments anyway, to ramble on the foundations of conversion and how you should think of it. Press play and get into it: So what is the Mental Map your conversion strategy guides your customers through? Don’t have one? Let’s get started… Lea Written by Juho Tunkelo May 4, 2014May 4, 2014 Saving Bookmark this article Bookmarked