Copywriting How To Use Power Words In Email Marketing Hey! When you send out your customary, monthly newsletter… how much time do you spend reviewing the words you used? I thought so. But don’t feel bad, most other people don’t either. Just the really successful ones do. 🙂 So feast your eyes on a pretty good example of how to do it Written by Juho Tunkelo July 19, 2012July 19, 2012 Saving Bookmark this article Bookmarked
Lifestyle Success The Fallacy Of Work-Life Balance Yeah, you know what I’m talking about. People talk about ‘work-life balance’ all the time but I find it basically does NOT exist. Not really. When you take on a job, a career or a business, it becomes a significant part of you. When you do something several hours a day, in some way Written by Juho Tunkelo April 13, 2012April 13, 2012 Saving Bookmark this article Bookmarked
Copywriting Success The Importance Of Having A Customer Avatar Do you know the secret behind every successful piece of advertising, media or entertainment? Here it comes. It is always, ALWAYS designed to be SPEAKING DIRECTLY TO SOMEONE SPECIFIC. Whether that’s conscious or unconscious, it doesn’t really matter. Some lucky people do it unconsciously Written by Juho Tunkelo March 18, 2012March 18, 2012 Saving Bookmark this article Bookmarked
Trends Outrageous Marketing Works… Up To A Point It is true that having a bit of an outrageous angle to your marketing can work wonders in getting attention. It can make you stand out from a sea of me-too marketing, lukewarm offers and overcrowded markets. However, too much of a good thing can be detrimental too. Take this Lithuanian ad for a mine Written by Juho Tunkelo March 17, 2012March 17, 2012 Saving Bookmark this article Bookmarked
Internet Marketing Trends Fashion Industry Continues To Rush Online I’ve said it a few times before, and I’ll say it again: if you want to see where the masses are going, keep a keen eye on the fashion industry. Because they not only define the trends, they also tend to pick up on trends affecting their business much faster than many others. Case in Written by Juho Tunkelo March 13, 2012March 13, 2012 Saving Bookmark this article Bookmarked