“I’m Not Building a Personal Brand…”
Have you heard people say this out loud? “I’m really not building a personal brand… yet…” Oh but yes you are! 🙂 By what you
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Ask Juho: The Lukewarm Close – When Your Prospect Doesn’t Know What They Want
Hey! Today, I’m answering a question about sales psychology – how to deal with a client you’re trying to close, who don’t quite know what
I double dare you...CarCast – Hitting The Sweet Spot!
There’s this concept in tennis I’ve found very useful in business, as well. In fact, if you’ve been with me a long time you may
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Making Mistakes is Human, However…
…just don’t make it a way of life. A few years ago I worked at this consultancy where the first thing they gave me was
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The Return of Long Form Copy
So… everyone just LOOOVES to complain about long copy, right? “Nobody, I mean NOBODY has the time to read it” “Nobody cares to stop for that
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