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  1. Copywriting

Practical Tools for the Online Copywriter

Hey! Someone asked me recently about the tools I use in my copywriting, and while the task is really REALLY not about the tools, I thought why not, if it helps someone, here’s a shortlist. So here we go, in order of random brain shakerato:  Instapaper – You might think this is an odd o
Written by Juho Tunkelo May 10, 2013May 10, 2013
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  1. Conversion
  2. Internet Marketing

Monday Carcast: On Engagement

Okay fellas… Here’s something I whipped up while in the car in the morning. So please do excuse me the vertical frame syndrome, I swear this will be the last time this happens. 😉 So… Engagement is the big deal here, and if you didn’t get a clear idea about it from this vid
Written by Juho Tunkelo April 8, 2013April 8, 2013
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  1. Copywriting

The Ultimate Copywriting Reading List For Beginners

I get asked about this question so often it’s time to come up with an answer: If you were to start copywriting today, which books would you get and devour first?  The answer is not simple, there are so many great ones including all the classics. But I think this list covers a practical array
Written by Juho Tunkelo April 8, 2013September 18, 2022
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  1. Internet Marketing

The Internet Marketer’s Advanced Analytics

SO…. You track your stats, right? Who’s coming in, who’s going out and why, all that kind of stuff. But what do you actually DO with all that data? Is it paying off for your bottom line? Is it REALLY? Do you use it to develop your site to perform better, to know your customers
Written by Juho Tunkelo March 26, 2013March 26, 2013
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  1. Conversion
  2. Internet Marketing

Assisted Conversions: Demolishing the Optical Illusion in Internet Marketing

Hey! It’s time to demolish an illusion that’s holding back many online businesses. After you ‘get it’, you just might realize you can do a whole lot better. You see, so many marketers just stare at the final threshold of conversion – sales made. End of story. Nothing in
Written by Juho Tunkelo March 19, 2013March 19, 2013
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