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  1. Internet Marketing
  2. Success

The Destructive Myth of Market Share

There’s something very destructive at work in the minds of most aspiring entrepreneurs. And even some moderately successful ones (not as much the REALLYsuccessful business owners). And that is the THE MYTH OF MARKET SHARE. You know, the enthusiastic brand new CEO standing proudly in front of a
Written by Juho Tunkelo February 6, 2009February 6, 2009
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  1. Success

My Home Office in 3 Minutes

Okay this is a little self-indulgent and silly, but hey, a client asked me to do this so what the hey. Anything for friends and clients. 😉 But who knows, maybe I managed to bury a useful tip or two in there… see if you can find them! So that’s that, I hope it didn’t
Written by Juho Tunkelo February 5, 2009February 5, 2009
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  1. Internet Marketing
  2. Success

The Truth About Copywriting

Ok folks, listen up. I get a lot of ‘fake questions’ about copywriting. Okay, some of them sincere, too. How to make it work, how hard it is, how it’s not for everyone, how only people who are natural writers can learn it. And on and on. All that tells me is one thing: you’re
Written by Juho Tunkelo February 4, 2009February 4, 2009
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  1. Trends

Studio vs. Indie

Ok, you may or may not have an interest in the movie business (I do, for both business and creative reasons), but I think this is hilarious nonetheless. You’ve seen those Mac vs. PC ads from Apple, right? Well, our friends at FunnyOrDie.com have come up with the movie biz equivalent: Studio vs
Written by Juho Tunkelo January 30, 2009January 30, 2009
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  1. Trends

Hollywood: Meet the 21st Century

And now, for something completely different… It’s time for the next installment in our series of timely industry analysis (see previous piece on the music industry). The Golden Globes have been distributed, and everyone’s waiting on the Oscars for the next few weeks. So what better
Written by Juho Tunkelo January 20, 2009January 20, 2009
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