Conversion Conversion Corner: Always Check All The Angles! Hey. Not too long ago, I’d successfully run yet another high-profile conversion test on a rather popular e-commerce site. The hypothesis was clear and expectations high: change major elements on the front page, expecting at least a 10% overall lift. An increase of few hundred grand in annual s Written by Juho Tunkelo April 14, 2014February 5, 2016 Saving Bookmark this article Bookmarked
Trends Links That Mattered In February 2014 Hey! It’s again time to take a quick trip down my Delicious links from the past four weeks or so… These links may be new, new to me, useful to marketers, or just plain cool stuff to know. So go, pick & choose to your heart’s content, and leave a comment if I missed something Written by Juho Tunkelo March 3, 2014December 3, 2014 Saving Bookmark this article Bookmarked
Conversion How to Reduce Your Bounce Rate Morning! It’s a common complaint for online business owners after going through some of their analytics: “What is all this high bounce rate nonsense! How do I fix this?” While there is no simple answer to this, I will attempt to give a generic answer that should help you with this. Written by Juho Tunkelo February 17, 2014February 17, 2014 Saving Bookmark this article Bookmarked
Internet Marketing How to Always Create Content Your Audiences Loves Hey there! The CarCasts are back.. maybe. š This one’s about a white-hot topic that few people really even know how to approach. Content marketing. The current Holy Grail of online marketing, and for good reason actually. Here’s my quick thoughts for you that will be valuable if you d Written by Juho Tunkelo September 9, 2013September 9, 2013 Saving Bookmark this article Bookmarked
Internet Marketing Trends Content Marketing Experiments You Can Use Hi!Ā I’ve been running some content marketing experiments lately, and thought you might like to hear about some findings. And who knows, oh I don’t know, get the same results yourself? So here are someĀ observations / results from some experiments of late: Personal, talking head videos Written by Juho Tunkelo September 2, 2013September 2, 2013 Saving Bookmark this article Bookmarked