Conversion Copywriting How To Make Sure You Actually Make Any Sales Hey there! Seeing as you’re reading my blog, I’m going to assume you’re doing something online that involves selling something. Fair enough? And selling that something involves having a ‘sales piece’ of some kind: A traditional sales letter A video script A series of em Written by Juho Tunkelo September 5, 2011September 5, 2011 Saving Bookmark this article Bookmarked
Conversion Copywriting The Truth About Conversion Rates Ah, the all-important conversion RATE. “1% conversion from PPC is the benchmark” “5% conversion from JV traffic is the bare minimum” “All good marketing gets at least a 10% conversion rate” To which I often say…. Meh, if you say so. That’s not really w Written by Juho Tunkelo May 3, 2011May 3, 2011 Saving Bookmark this article Bookmarked
Conversion Rookie Mistakes: ‘Oh, Everybody Does That’ Hey there friend, foe or follower! (catering-to-everybody-day here at Empathy Copywriting HQ.. 😉 ) It’s time to take down yet another rookie mistake that keeps newcomer marketers underperforming.. and surprisingly enough some more experienced marketers too. Have you ever caught yourself say Written by Juho Tunkelo April 30, 2011April 30, 2011 Saving Bookmark this article Bookmarked
Copywriting Rookie Mistakes: Not Selling In Content Emails This may take some explaining, but here we go. You’ve heard about that thing about how in email marketing, you should mix your selling emails with content emails, and do it consistently. 50/50%, 70/30% or even 80/20% in favor of content versus selling. Right? Well here’s the thing a lot Written by Juho Tunkelo April 20, 2011April 20, 2011 Saving Bookmark this article Bookmarked
Copywriting The Copyist Newsletter – April 2011 Edition Just in case you’re not yet a subscriber of my PDF newsletter The Copyist… Here’s a heads-up for you: The 2011 April Edition is now ready for download! (FREE of course) So go ahead and download your copy right now. The newsletter for people who like things that work In this issue y Written by Juho Tunkelo April 15, 2011April 15, 2011 Saving Bookmark this article Bookmarked