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  1. Internet Marketing
  2. Trends

Paypal Lifts The Skirt – Marketers Benefit

Oh yes. We’ve talked about this before, haven’t we? That is, the importance of order form conversion. On top of other contributing factors such as the copy, the offer and the like. Here’s the thing. You’ve noticed how Amazon Kindle and Apple iTunes have grabbed massive custom
Written by Juho Tunkelo February 22, 2011February 22, 2011
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  1. Lifestyle
  2. Trends

Why I Use Apple Products (Ya, Me Too!)

This is another discussion I get into every now and then… and to think, just a couple of years ago, I was on the opposite end of the argument! I believe the derogatory term is ‘Apple Fan Boy’… 🙂 photo credit: dan taylor But in reality, THIS is why I’ve grown to prefe
Written by Juho Tunkelo February 20, 2011February 20, 2011
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  1. Copywriting
  2. Internet Marketing
  3. Success

Three Ways to Leverage in the Online Business

Another topic that comes up a lot. Actually, it should, but only those entrepreneurs perceptive enough to ask the right question will ever solve this riddle. Here’s the question: How do I ensure I have enough leverage in my online business in order to make a decent living in my online business
Written by Juho Tunkelo February 16, 2011February 16, 2011
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  1. Trends

The Biggest Benefit Of Ebooks

I’ve talked about the advent of ebooks a lot. For years. Mostly to do with the information marketing arena which has been at it for years and years. And lately, more and more the advent of ebooks for Amazon’s Kindle, Apple’s iBooks and such. What can I say? It’s just cool.
Written by Juho Tunkelo February 10, 2011February 10, 2011
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  1. Internet Marketing

Why Exactly Product Creation Is Paramount

As a professional direct response copywriter, I often make the case that the single solitary action that improves your bottom line the most… is to improve conversion. This statement is true. In some cases, it is also only one part of the total truth. Why would I say that and potentially risk m
Written by Juho Tunkelo February 9, 2011February 9, 2011
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