Conversion Corner: How To Do Price Testing The Right Way

So – is price testing really possible without alienating 50% of your customers…

Yes it is, if you do it THIS way.

So to recap:

• Test price combinations against each other, not head-to-head on the same products
• Test as long as you need to find out how your customers like to buy, then switch to that pricing mode
• Track revenue carefully, because ultimately it is the Total Revenue, retention and Average Sale Value that determine the winner in this particular race

Go try it, today!

Juho Tunkelo Member since May 22, 2007

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Long time marketing strategist, superstar skills in copywriting and conversion optimization. Ring me up on Skype or send me a free-form email and I’ll lend you a keen ear. https://www.juhotunkelo.com

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